Showcased at the Detroit Motor Show,
Volvo’s latest concept car not only previews their next
XC model, but also reveals a glimpse into the future of
Volvo Cars.
Branding the future

From the enlarged iron mark emblazoned on an aggressive
trapezoidal grille to super-sized lettering across a
sculptured tailgate, the XC60 Concept boldly announces
that what lies on the road ahead will be clearly branded
Volvo.
“If you recognise a Volvo
from 50 metres today, you will instantly spot it from
twice that distance in the future,” says Steve Mattin,
Volvo Cars Design Director.
Pump up the Volvo
“In recent years we have successfully emphasized the
Scandinavian characteristics that base prestige on
timeless, functional elegance. Now we’re elevating our
design DNA to an entirely new level by literally pumping
up our cars’ visual volume,” says Steve Mattin.
The
XC60 Concept splices together the very best of two car
types. Crossover signals like 20-inch wheels,
accentuated wheel housings and aluminium scuff-plates
emphasise unmistakable XC muscularity. While above the
waistline, sleek windows and a dramatic roof line trace
the profile and sporty charisma of an elegant, sexy
coupe.
“At the rear, the
expressive, sculptured shapes provide additional hints
on the direction our design DNA is set to take. The
contours of the tall tail lamps highlight the muscular
shoulders and the tailgate’s trapezoidal shape is a
further development of the glass tailgate in the Volvo
C30,” explains Steve Mattin.
Future
Innovations
The tailgate features an ingenious innovation. A
lower section moves out and up over the upper part,
creating an opening for small items without needing to
open the entire tailgate. The upper part can also be
opened separately, and the tailgate can be fully opened
for the largest of loads. Equally innovative, is the
tailgate’s darkened lower section. Transparent from
within, it increases driver visibility behind the car.
In addition, a transparent, dark-tinted glass roof
attaches on top of a Y-shaped structure.
But it’s what lies in front that is truly innovative.
City Safety- Volvo
Cars new, unique system for avoiding collisions at low
speeds
Volvo Cars unveils a unique system that can help the
car driver avoid the sort of low-speed collisions that
are so common in urban traffic and in slow-moving
traffic queues. If the driver is about to drive into the
vehicle in front and does not react in time, the car
brakes itself.
The system is called City
Safety and Volvo Cars’ aim is to use it to help avoid
half of all rear-end collisions.
Elegant, high-tech
interior
The XC60 Concept’s interior design is just as daring
and forward looking as the exterior.
The instrument panel and
the new steering wheel harmonise with the iconic
floating centre stack, which is angled towards the
driver. Touch sensitive buttons and controls are
integrated into the centre stack’s surface and an
“invisible” screen for information and navigation
appears only when switched on.
The saddle leather and aluminium interior contrasts a
typically light Scandinavian upper section with dark,
espresso brown shades below. This causes the slim,
asymmetrical front and rear seats to appear to visually
float above the darkened floor. Also featuring
‘pony-tail’ slots extending all the way down the back,
the unique seats enhance ventilation and improve rear
vision.
“The driver can see all the way through the rear seat
and the transparent panel of the tailgate. This promotes
added safety in a car type whose height may otherwise
limit rearward vision,” explains Steve Mattin.
Six-cylinder bio ethanol engine
The chosen power train for the Volvo XC60
Concept is a six-cylinder, 3.2-litre bio ethanol engine
with All Wheel Drive.
The engine offers the
driver dynamic performance in the form of 265 horsepower
and 251 lb/ft (340 Nm) of torque – with emissions of
fossil carbon dioxide dropping by up to 80 percent when
driving, compared with the same engine running only on
gasoline.
A
promise of things to come
Planned to reach showrooms early 2009, the XC60
Concept’s exciting range of innovations and design
features indicate how future Volvos will look.
“It is time to once
and for all forget all about boxy Volvos. Instead, we
will make our Scandinavian design heritage more
emotional and radiant by adding sculptured, exciting
shapes and new, innovative features,” says Steve Mattin.